Amy Simon, President of A Simon Says earned reputation management certification from the Public Relations Society of America. The certification includes reputation and the CEO, KPEs and Collaboration, Reputation Visioning, Digital Reputation, Measurement Disciplines, Corporate Diplomacy and Executive Leadership.
“Reputation management is a keystone to a comprehensive communications program for any size business or non-profit,” says Amy Simon. “One must not wait for a crisis to enact a crisis communications plan but incorporate reactive communications as an element of a complete communications and reputation management plan.”
